27 (Thu) October 2011
-Seongsu, Seongdong, Seoul, Republic of Korea-
Bulgogi Burger is a burger by McDonald’s Korea. It was the first and remains the longest-running item developed exclusively for this market. It consists of a patty that seems, based on the taste and whitish color, to be made of pork; the local website describes other burgers as “beef ” or “chicken” but doesn’t specify an animal for this one. Nothing wrong with pork per se, but bulgogi is essentially a beef dish. The patty is slathered in a thick, dark, bittersweet glaze with a hint of soy sauce, which bears little or no resemblance to actual bulgogi marinade. Topped with a sprinkle of iceberg lettuce and a dollop of mayonnaise, the Bulgogi Burger comes in a standard-issue sesame seed bun.
I seem to remember liking the Bulgogi Burger, though I can’t recall the last time that I had one. Anyway, I don’t like it any longer.
How sad that my list of guilty food pleasures continues to shrink with time.
(See also FOODS)
(See also PLACES)